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Marketing & Sales 

Marketing & Sales



    
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Yes!: 50 Scientifically Proven Ways to Be Persuasive 
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 Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

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Rating: 4.5 out of 5 stars 70 reviews
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ASIN: 1416570969
Publication Date: June 10, 2008
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Predictably Irrational: The Hidden Forces That Shape Our Decisions 
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 Predictably Irrational: The Hidden Forces That Shape Our Decisions
Author: Dan Ariely

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The Tipping Point: How Little Things Can Make a Big Difference 
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 The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell

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Rating: 4.0 out of 5 stars 933 reviews
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Influence: The Psychology of Persuasion (Collins Business Essentials) 
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 Influence: The Psychology of Persuasion (Collins Business Essentials)
Author: Robert B. Cialdini

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ASIN: 006124189X
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Nudge: Improving Decisions About Health, Wealth, and Happiness 
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 Nudge: Improving Decisions About Health, Wealth, and Happiness
Authors: Richard H. Thaler, Cass R. Sunstein

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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant 
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 Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Authors: W. Chan Kim, Renee Mauborgne

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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly 
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 The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott

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Sway: The Irresistible Pull of Irrational Behavior 
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 Sway: The Irresistible Pull of Irrational Behavior
Authors: Ori Brafman, Rom Brafman

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The 29% Solution: 52 Weekly Networking Success Strategies 
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 The 29% Solution: 52 Weekly Networking Success Strategies
Authors: Ivan Misner, Michelle R. Donovan

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Web Analytics: An Hour a Day 
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 Web Analytics: An Hour a Day
Author: Avinash Kaushik

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New Releases
Influence: Science and Practice (5th Edition)
Long Tail, The, Revised and Updated Edition: Why the Future of Business is Selling Less of More
Buyology: Truth and Lies About Why We Buy
Click: What Millions of People Are Doing Online and Why it Matters
Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
The 29% Solution: 52 Weekly Networking Success Strategies
The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite
The Way We'll Be: The Zogby Report on the Transformation of the American Dream
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Always Be Testing: The Complete Guide to Google Website Optimizer
Bestsellers
Predictably Irrational: The Hidden Forces That Shape Our Decisions
The Tipping Point: How Little Things Can Make a Big Difference
Influence: The Psychology of Persuasion (Collins Business Essentials)
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Nudge: Improving Decisions About Health, Wealth, and Happiness
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Raving Fans: A Revolutionary Approach To Customer Service
Influence: Science and Practice (5th Edition)
Web Analytics: An Hour a Day